Promoting Australian Produce grant recipients - Round 2

(all figures are GST exclusive)

Almond Board of Australia — $50 000
To research the Indian almond market, identifying consumer drivers, trends and potential barriers, and to develop an export marketing plan for Australian almonds.

Australian Macadamia Society Ltd — $169 950
To research the Indian macadamia market, identifying consumer drivers, trends and potential barriers, and to develop an export marketing plan for Australian almonds.

Australian Plantation Products and Paper Industry Council — $51 526
To build the capacity of Australian forestry and paper manufacturing companies to provide consumers with environmental verification of forest products.

Citrus Australia Ltd — $109 650
To develop a national campaign for Australian mandarins. The project will expand voluntary industry participation and build the citrus industry’s capacity to manage promotions and undertake consumer research.

National Association of Forest Industries — $60 619
To identify timber consumer trends, and barriers to the development of more effective timber marketing, particularly in Asia.

Wood Products Victoria Ltd — $22 500
To undertake a study of structural materials used in Victorian residential housing, providing data on current building and consumer trends, and to develop a marketing strategy for promoting the use of Australian timber in the construction industry.

Australian Wool Exchange — $164 750
To develop and implement an education, training and auditing program for the National Wool Declaration, to verify the mulesing status of Australian flocks.

Food Industry Association — $50 000
To undertake a study to determine the viability of, and options for, developing and implementing an industry funded brand for food and beverage products in Western Australia.

Mildura Development Corporation — $25 000
To research successful domestic and international produce marketing strategies, which can be adapted to better promote the Sunraysia’s fresh and dried fruit produce.

Northern Territory Cattlemen's Association — $107 500
To develop strategic marketing directions for the northern Australian live cattle export industry into Indonesia and South East Asia.

PMA Australia-New Zealand Ltd — $122 300
To stage a series of  one-day seminars to provide produce and floral companies with information, business tools and networking opportunities to more effectively promote and market their products to consumers.

Summerfruit Australia — $146 560
To research Taiwanese stone fruit markets and develop a strategic export marketing plan for the Australian stone fruit industry.

Tasmanian Institute of Agricultural Research — $116 057
To research the needs and commercial viability of new South East Asian vegetable markets, and to develop an export marketing strategy for the Tasmanian vegetable industry.

Towac Fruit Export Cooperative Ltd — $100 000
To develop a strategic plan to help the Orange region apple industry build competitiveness and resilience, in the face of anticipated apple imports.